Asfar Al Safwah is a leading Destination Management Company (DMC) headquartered in Jeddah, Saudi Arabia. Formerly known as Mamlakat Al Asfar, the company specializes in providing end-to-end inbound tourism, B2B Hotel reservation services across the Kingdom.
Backed by a management and operations team with over 30 years of combined experience across the tourism, hospitality, Umrah, and Hajj sectors, Asfar Al Safwah possesses extensive industry knowledge, strong local expertise, and a deep understanding of the requirements of international travelers, clients, and corporate B2B partners.
To be the leading and trusted Destination Management Company in Saudi Arabia, distinguished by delivering exceptional travel experiences, innovative tourism solutions, while showcasing the Kingdom’s rich culture, heritage, and diverse destinations to visitors from around the globe.
We strive to deliver exceptional tourism, hotel reservation experiences characterized by absolute shamelessness and meticulous attention to detail. We recognize that every journey is unique; therefore, we carefully tailor our programs to meet the distinct needs and aspirations of each client, while guaranteeing the highest standards of quality and comfort.
Our goal is to make your journey an unforgettable memory.
Over three decades of visionary leadership in tourism and pilgrimage, driving strategic growth and corporate vision.
Directing day-to-day operations and hospitality management with precision to ensure top-tier client satisfaction.
Specializing in advanced booking structures and strategic reservation workflows to guarantee reliable itinerary planning.
Drives revenue by acquiring customers through sales pipeline management while building brand demand.
Aligning Financial Strategy with Executive Vision & Business Goals.
Overseeing tour operations, holiday package creation, and deliverable travel experiences that drive customer satisfaction and agency growth..
With 35+ years of strategic leadership in travel and pilgrimage services, our expert management team guarantees exceptional execution at every stage. We operate with a 24/7 commitment to our clients, offering round-the-clock availability, expert guidance, and uncompromising attention to safety and satisfaction.